The National Crime Agency (NCA) has launched a new campaign to warn parents about the dangers of oversharing videos and photos of their kids. The Internet Watch Foundation (IWF) reported a 26,000% annual increase in AI-generated videos of child sexual abuse in 2025 at 3440, versus just 13 in 2024. It also reported a 14% year-on-year (YoY) increase in AI-generated images and videos in 2025, reaching 8029. A social media campaign will be run on Facebook, Instagram and YouTube, to help parents, carers and others better understand image consent and actions they can take to better protect their children. It will come alongside new written guidance designed to help parents and carers find safe ways to share images of their children so they don’t fall into the hands of those with malicious…